People and culture

The 345 campus: an environmentally-friendly productivity hub

Telenor Pakistan’s 345 campus, an award-winning architectural landmark, is a benchmark for sustainable offices in Pakistan. Rammed earth, rooftop solar panels, rainwater harvesting, occupancy sensors and energy efficient systems all contribute to Telenor Pakistan’s commitment towards a sustainable environment.

The 345 campus is designed to foster a culture of knowledge sharing, cooperation, collaboration and innovation. It boosts a variety of workspaces to suit working styles, including silent and project rooms. The open seating culture, adopted early on at Telenor Pakistan, fosters transparency, agility, and a sense of community among employees.

A proactive diversity agenda

Building on Telenor’s commitment to equality, Telenor Pakistan recognised early on that championing inclusion and diversity had profound business impact. Below were some award-winning ways in which Telenor Pakistan championed diversity:

Women in the workforce: Telenor Pakistan made female workforce participation a business priority. It provided six months paid maternity leave, on-site childcare, and sales trainee programmes such as Parvaaz to upskill women. It built an environment where everyone has the opportunity, support, and flexibility to succeed. Internal networks such as EmpowHer offered employees mentorship, representation and leadership development, while the Naya Aghaaz programme helped Pakistani women return from career breaks. (Naya Aghaaz means ‘new beginning’ in Urdu.) This programme was recognised in the 2024 UN Women Asia-Pacific WEP’s Award for Leadership Commitment and called out in the global FT-Statista 2023 ranking for diversity in which Telenor placed 9^th overall.

Male Champions of Change: Telenor Pakistan was a founding member of Champions of Change (MCC) Pakistan, a coalition of male leaders committed to advancing gender equality in the workplace. Launched in Pakistan in 2018 under the global Champions of Change Coalition, MCC Pakistan comprised CEOs and senior male executives from diverse industries, collectively representing over 55,000 employees as of the latest data.

DeafTawk is a social enterprise that provides real-time sign language interpretation services, to promote digital inclusion for the deaf community. DeafTawk was incubated under Telenor’s Velocity accelerator programme, which supported tech startups with mentorship and scale-up opportunities. DeafTawk’s app and interpretation services were promoted via Telenor’s platforms, helping deaf users connect with interpreters for education, healthcare, and everyday communication.

Open Mind: Telenor Pakistan expanded its diversity agenda to include people with disabilities through the Open Mind programme which provides a one-year job-training to get people with physical challenges, hearing and visual impairments, or mental health problems, back into active workforce. Telenor Pakistan’s Open Mind added 100 people with disabilities to the local workforce annually. It was an integral part of Telenor’s global diversity and inclusion action plan.

A “zero-fatality” culture

Telenor Pakistan placed health and safety at the centre of its operations, following global standards such as ISO 45001 and running a dedicated Occupational Health & Safety programme across offices, network sites and the supply chain. Following a structured approach set by parent Telenor, the company invested in risk assessments, safety trainings and awareness campaigns to build a strong safety culture among employees and business partners. Its initiatives extended to franchise and distribution staff, offering insurance protection, safer operating practices and digital tools that reduce risk.

In Pakistan dedicated initiatives to reduce driving in the dark, improve journey management, increase in HSS training for both the sales and distribution teams as well as technology teams, helped to bring employees, and business partners, home safely at the end of the day. Recognised with national and international awards, Telenor Pakistan continues to strengthen a “zero-fatality” culture through continuous improvement and responsible business practices.

Investing in people to invest in growth

Telenor Pakistan continued investing deeply in developing future-ready leaders.

It championed a culture of continuous learning across the entire employee journey, from graduate tracks like the Naya Aghaaz returnship and Parvaaz sales trainee programme, to structured career growth through leadership academies, mentoring, and on-the-job learning.

Employees benefitted from continuous capability building in digital skills, agile ways of working, and customer-centric innovation. With a culture that prioritises growth, experimentation and cross-functional exposure, Telenor Pakistan created an inclusive environment where people could accelerate their careers and contribute meaningfully.